Institutions and the ways they are managed are obviously significantly pre-determined not only by their missions, but also by external influences. In light of all the above changes, it is not easy to choose an appropriate strategy, offer relevant products and services, and operate efficiently. But still, there are also new tools that can facilitate the administration of cultural organizations and projects. The benefits of digitization in archiving and preserving the cultural heritage are evident, but new tools and practices are also available for live arts organizations.
But the more fundamental question is whether – or rather what kind – the process of digitization or the development of artificial intelligence has or will have an impact on cultural production and distribution in its different, very specific areas. The impact of current trends on business models of existing organizations is therefore one of the actual topics we want to address during the Congress. After the media convergence process, can we expect a similar shift in cultural infrastructure? And how to prepare for it?